When you have guests is like bringing them home. We must care for them. They are there, sometimes even hours. Courtesy to have them snacks.
(End of the questions)
Dear manager or entrepreneur, I ask:
What can you learn from these answers that my mother gives?
What can you do in your business to stay in the minds of customers when it comes to need your services or products?
What can the funeral home that is advertised on the radio?
My four suggestions for your business:
1. Reputation
Not the best ad wins the reputation or customer perception. What are you doing to build an impeccable reputation and memorable? Even the little things, those who often do not even go through your mind, make a difference. I take as example the opinion of my mother, who believes that snacks and service are important at a funeral.
2. Consistency advertising
If you advertise, no one knows you. Although I would go with the closest view to choose the funeral, the announcement of the station is over there. Some people do not ask for opinion. Just a family member dies and call the company that comes to mind (which is advertised more frequently). Be consistent in your ads. Marketing is the key.
3. Curiosity
Be curious. Always be asking questions of your customers, your friends, your family. Born in curiosity by asking yourself and improve. So you create a successful business!
4. Excellent service
Be sure to give an excellent service that your customers leave in love and in a total trance. They are your advertising, your walking advertisement. There is no better advertising weapon past and current clients to talk about your great customer service.
And you know …
Just get my best friend and asked him the same question to my mother. He preferred the same funeral home that my mother chose. I asked why and he replied with a serious tone: “Because they are better”.