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Archive for the ‘advertising campaigns’ Category
How to market products through the mass media
Advertising is a way to disseminate information about the benefits of a particular product or service. In these years, we have seen many ways of advertising campaigns on television, radio, newspapers … even advertising via SMS.
Now there is another way to do advertising and is using a method well known today, the BLUETOOTH. The Bluetooth is a wireless connection widespread, which enables transmission of data or information between devices such as mobile phones.
Since most mobile phones featuring the Bluetooth system, be considered a number of advantages over other advertising media:
The first is that the creation of the campaign you only need a small device that accompanies the software. The software for the creation of advertising is very simple to use. Also, consider the connections between different devices are free, so no extra expenditure in the dissemination of advertising. With regard to the connection between different modes is quick and easy establishment.
The cost of the device and any maintenance is quite affordable for the various companies and businesses. Ensuring a high percentage of acceptances of the campaigns. Moreover, the software has a built statistical reporting system to control the spread of each campaign undertaken.